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BuzzFeed 'Proper Tasty'

We were delighted to be invited to be part of the immensely popular 'Tasty' brand for BuzzFeed.  After a remote meeting and tour of the studio with the Creative Director, we were able to fit right into the the signature moves of 'Proper Tasty' whilst also hitting the right notes for brand partner TESCO.  These two recipe's were used in Proper Tasty's Easter Twitter programme 'TweetEats'.

Service

Multicamera Filming, Lighting, Art Direction, Food Stylist

Client

BuzzFeed

Proper Tasty

TESCO

The Tasty brand relies on its consistent approach to filming and branding.  Since lockdown, all of these shoots have been made in the homes of filmmakers across the country.

With these Easter 'TweetEats' videos myself and a wonderful food stylist used our remote Tiny Studio to work with the team.  We incorporated TESCO brand food and tableware into the classic Tasty look to make a great few piece of Easter branded content that fitted in seamlessly with the TweetEats programme.

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The videos were played as inserts within the live programme, and chalked up 450k views as standalone tweets.

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